A Deal Designed To Print Cash

Rumors of a possible Hewlett Packard and Xerox deal has lit up every corner of the printer copier market, with many saying the tie-up could pave the way to a combined enterprise that is not only bigger, but smarter in its approach to the declining industry.

The news comes as Xerox celebrates a year of steady growth under the leadership of Carl Icahn’s hand-picked board and CEO.

With a market cap of $30 billion, HP is more than three times the size of Xerox’s $7.9 billion. While the American copier icon generates roughly $10 billion in annual revenue, compared to HP’s $58 billion, Martin Wolf, of Scottsdale, Ariz.-based martinwolf, a leading M&A advisory, said there have been previous cases where “the minnow swallows the whale.”

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